If you run a great organisation, you’ll probably find that people want to find a way to support you. For some people, this might mean volunteering with your organisation. Others though, might prefer to give an online donation. While it might seem difficult, you can use our service to make it easy to set-up an area on your website where people can donate. Let’s look at how we can help you do this.

One of the most important things to consider when establishing this area is how easy it is to use. If you make this area too complex you risk the person abandoning the process without the donation being processed. To do this you might want to suggest typical figures that people give. For example, you might start with a small $10 donation and move up to around $100. This will allow people either take your suggested figure or enter a custom amount. In addition, you should consider making the form a two-step process, with the donation being the second step. This format will make sure that they can quickly process a donation. Now that we know some of the basic things you need to include in your donation form, let’s look at some other important elements to include.

Another essential area that you should incorporate into your online donation form is the ability to make donations anonymously. There are many reasons why someone might want to do this. For example, studies have shown that the main reason that people donate anonymously is because they don’t want people from similar organisations to contact them asking for money. Alternatively, the organisation might not align with their public persona or religious beliefs. It’s also possible that they derive enough pleasure from making the donation and don’t need to be publicly thanked. Whatever the reason, you have the option to give people the opportunity to donate anonymously to your cause. You might also want to give people the ability to make their donation in someone else’s name, as many people like to use charity donations as birthday presents for friends and family. We have an option for anonymous donations with our Widget Settings.

Finally, you should make sure that people have the option to make their donation monthly. While one-time donations are great, getting consistent monthly donations can be key to growing your organisation. For this reason, you should make sure that you give people the option to make a monthly donation. This means that they can easily give your organisation long-term support, without needing to return each month to the online donation form. This is configured by default with all our donations forms.

For many small charity organisations, donations are key to their continued success. As you build a positive profile in the community you’ll find people becoming more willing to donate to your cause. By building donations into your website you can make it easy for people to give to your organisation. We discussed some tips to help you create this area and make it work as effectively as possible. So, allow people to donate online and give your organisation an increase in funding today.